App Hub now open for new markets

Developers, start your engines. App Hub is now open for submissions in the new markets I mentioned in my last post.  If you haven’t done so already, I recommend taking a moment to submit your apps. It’s a chance to put them in front of new customers and get a jump on the competition in these new stores.

Submitting your apps to multiple Marketplaces is fairly straightforward.  Just visit App Hub  and select the individual markets—or choose “worldwide” (even if you’ve done this before) to make them available everywhere. Here are the step-by-step instructions.

Two final things to keep in mind. Some new markets are subject to additional certification requirements due to local laws or norms—section 3.10 of our content policy has more details. And it’s now taking at least 7 calendar days to certify and publish apps, due to the volume of new app submissions and updates. If you’re trying to hit a specific go live date, please keep that in mind.

I’ll be back with more information on when the new customer stores will open once the schedule is final.  In the meantime, I’d love to hear your thoughts and questions.