Introducing “Mixer”

Today, we’re excited to announce a big evolution of the interactive live-streaming platform Beam, and reveal a new name for the service: Mixer. We’re also launching several exciting new features that will unlock a whole new world of possibilities for social streaming, as well as a big update for our mobile app.

The name Mixer represents what we love most about the service: how it brings people together through the core experience fans know and love: the ability to not just watch streams, but to also interact with streamers and play together in near real-time. In other words, Mixer is livestreaming that’s actually LIVE, compared to the traditional 10 – 20 second latency on other platforms. What’s more, viewers can actively participate in what’s happening on screen instead of just watching from the sidelines. With Mixer, you can influence everything from quest selection to tools to movement, mixing it up with your favorite streamers to create a new kind of gaming experience.

Head over here to learn more about all the new features we announced today from fellow co-founder and Mixer engineering lead, Matt Salsamendi. Later this morning, we invite you to join us in celebrating Mixer’s launch with a full day of livestreaming fun, starting at 11 a.m. Pacific Time at mixer.com/mixer! And finally, we invite you to check out Mixer’s interactivity at 9pm PT,  with a fireworks display that the audience creates! Visit www.mixer.com to learn more!