Down Under Music Store preview gets thumbs-up

SYDNEY, Australia – The Nokia Music Store is plugged in and ready to be powered up for launch in Australia on Monday 22 April. The latest locally-focussed digital song shop to go live, this version was previewed earlier today and is being welcomed with open ears.

CNET Australia put up a piece, touching on the localized aspects of the new Music Store and its streaming service:

“Joining the big boys is an extensive list of independent Australian labels including Shock Entertainment, Modular and the Hillsong music label… While the service will draw many similarities to existing online music services, especially Apple’s iTunes, Nokia have devised a nifty streaming ‘Jukebox’-style service to help differentiate its offering. For AU$10 per month customers will be able to stream as much of Nokia’s music catalogue through the site’s built-in music player, however, these tracks will not remain on the users handset or PC afterwards.”

While, Australian IT posted a story highlighting the positive layout and navigation of the service:

“The site is busy enough to offer a lot of options but uncluttered enough to be simple to navigate.”

Do you think focussing on localized music content and live unlimited streaming is the way forward for digital music online?

Photo from wilf2