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Red Bull is at the heart of some of the world’s most exciting sports, so it’s great to get the opportunity to see what’s going on behind the scenes. This is where the World of Red Bull app for the Nokia Asha 501 comes in, offering the latest news, videos and features for the most extreme sports around, along with details of upcoming events.

The app itself looks great, split into two colourful columns and 10 different options: News, Athletes, Sports, Events, My Red Bull, Near me, Videos, Culture, Map and Settings.


News does exactly what it says on the tin, offering pages of articles based on what’s going on in the sporting world. Whether it’s F1, surfing, cycling, skating, rallying, skiing, there’s a huge array of sports news covered by the app.

Athletes offers a comprehensive profile of everybody involved in the world of Red Bull – from extreme skaters, to F1 aerodynamics guru Adrian Newey. It’s not just about extreme sports either, with Red Bull offering an insight into the lives of people like cricket star Freddie Flintoff.


If you’re more interested in specific sports themselves, you can also choose by category, with a list comprising: Adventure, Bike, Motorsports, Skate, Snowboarding and Surfing.

The World of Red Bull app is also a great resource when it comes to entertainment, with the included videos proving insightful, interesting, in-depth and well worth a watch.


Near me uses your Nokia Asha 501’s network signal to work out where you are, and let you know upcoming events in your area. It’s not just sports events, with the World of Red Bull providing details for different festivals as well. If you want to go farther afield for your sporting entertainment, you’ll be well served by the Events section, which currently provides information for worldwide events throughout July, August and September.

But it’s not just about adrenaline. Culture is another stand-out feature in World of Red Bull, offering movie clips and information on: Creativity, Dance, Film, Gaming, Music and Red Bull Flying Bach (the latter being a creative performance group that tours the world).


My Red Bull lets you take advantage of saved content: if there’s a video or story you like it’s possible to save it to revisit later, but it’s even more useful for upcoming events that you want to attend, letting you find details again at a moment’s notice. 

World of Red Bull is a must for sports fans with a Nokia Asha 501. Whether it’s just to keep an eye on the latest news from the sporting world, or to keep you entertained on the move, it’s a really good app to have.