December 9, 2016 4:07 pm

ICYMI – Build 14986, BUILD 2017, and Windows 10 on ARM-based computers!?

What a time to be a Windows developer.

This week we got a new Windows Insider Preview Build, new options added to the Desktop Bridge, expanded access to customer segmentation and notifications, and finally some big news coming from the Windows Hardware Engineer Conference (also known as WinHec 2016). More details below!

Windows 10 Insider Preview Build 14986

In the latest Insider Preview Build, you’ll find a treasure chest of updates. Our favorites include improvements to Cortana, the Windows Game Bar, Ink and enhancements to the Windows 10 experience in Asia. Click the link in the above title to read the blog post!

Desktop Bridge – Options for bringing Win32 Apps to the UWP

Use the Desktop App Converter to gain access to UWP APIs and simplify your app’s installation process with Windows 10 app packaging technology.

Customer Segmentation and Notifications

Developers can build customer segments and use the segments to create custom retargeting and reengagement ad campaigns for their UWP apps. Additionally, devs can use these segments to send push notifications. Previously this ability was only available to Windows Insiders. So on that note, we hope you enjoy it!

Windows 10 on ARM-based Computers (!)

It’s not too good to be true, nor is it some sort of developer witchcraft. It’s real and represents a huge step forward in mobile technology. Here’s a preview of what Windows 10 looks like on a Qualcomm Snapdragon processor.

And last, but not least…

BUILD 2017 dates and location announced!

And that’s it! We’re excited to get the BUILD 2017 ball rolling, and as always, tweet us @WindowsDev with any questions or feedback.

Download Visual Studio to get started.

The Windows team would love to hear your feedback.  Please keep the feedback coming using our Windows Developer UserVoice site. If you have a direct bug, please use the Windows Feedback tool built directly into Windows 10.