Posts by Vikram Bodavula


A complete user acquisition & engagement platform

By Vikram Bodavula

With so many apps getting published to the Windows Store daily, it can be a challenge to attract and acquire new Successful developers use various channels to spread the word about their apps, such as Facebook, Twitter, popular blogs or… Read more


Reengage your customers with UWP ad campaigns and push notifications

By Vikram Bodavula, Yamil Hernandez Saa and Sonia P. Carlson

We’re pleased to announce that all developers can now use new features in Windows Dev Center to engage with customers of their UWP   Developers can build segments of their customers and use them to create custom retargeting and reengagement… Read more