GLOBAL – In an attempt to understand their customers a little better, Nokia conducted a global survey to find out about people’s recycling habits. On the back of this, we asked you last week what would it take to get you to recycle your old Nokia phone? With 91 per cent of people worldwide still not recycling, it’s clear extra efforts are needed to convince people to empty their bottom drawer and do good for the world. So, what would it take? We’ve counted up the results to find out.
Stealing most of the votes and in first place, 44 per cent of you would like to receive money back when you recycle your old phone. It’s no surprise really as most people would gladly accept money for doing good.
There’s not much in it when it comes to second and third place. At around 12 and a half per cent, people would either like there to be easier access to recycling points or a gift card in return for handing over their old mobile. It’s worth pointing out that most Nokia Care Points have a recycling point and will gladly dispose of it in an appropriate way.
Just under 12 per cent of you don’t want to hand over your old phone for anything, the memories attached to your old devices are just too valuable to give up. It appears that a reward or money is no replacement for sentiment.
When it’s time to buy a new phone, it seems that this might be the opportunity to ditch the old one. Nearly ten per cent of you would like a pre-paid envelope to be included with your new purchase so that you can simply put your old mobile in and post it off.
Almost five per cent of you think that rather than gaining anything yourself, a charity donation would be the best option. The same amount of votes went to the Other option, too. The results here were very mixed and ranged from “Free Nokia N9” to “Some gift”. A discount on a new phone seems to be the most popular answer here, however the nicest response was this: “I give my phones to people in my wife’s village in West Africa who can’t afford one”.
We hope that one day the amount of recycling increases and more of the materials used in current handsets can be used to create the next generation of phones. Tell us what you think about this subject, in the comments below.
Image credit: Mykl Roventine