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February 23, 2012

You asked. We listened. “Smoked by Windows Phone” ads go live today!

Last month, we kicked off “Smoked by Windows Phone” at CES as a fun way of showing the world why Windows Phone is simply faster at the real stuff that real people do on their smartphones every day. Since the show, where we won 88% of our challenges (95%, including the wins from our tour of California) against the best smartphones in the business, we’ve seen a huge swell of support for “Smoked”; the videos of the challenges have been viewed over 500,000 times on YouTube; and the #1 request on the our suggestions page is to make an ad campaign featuring the challenges.

You asked, and we listened. We’re flipping the switch on a brand new digital ad series starting today!

On your favorite sites like CNET,, Entertainment Tonight,, and Daily Candy (and more) you’ll find 15 and 30 second clips of Windows Phone taking on the competition. Here’s a sample of what you’ll see:

Click through, and you’ll end up at a really great new tab on the Windows Phone Facebook Page. This is “home base” for showing the world why Windows Phone is simply faster; here you’ll be able to see all of the ads, watch longer cuts of the videos, and download “Smoked by Windows Phone” phone & desktop wallpapers. And, of course, you can – and should – share all of this stuff with your friends.

This is just the beginning. Look for more videos and fun stuff soon!

Remember to follow @windowsphone and me on Twitter to keep up with our latest news, ask a question, or just say hello.